Case study

How CATALYS Boosted Vaata's AOV by 193% within Three Months

Witness the incredible journey of Vaata, a brand that sells innovative bathroom cleaning products, as we increased their AOV from ₹169 to an impressive ₹495!

About the brand & it’s struggle

Vaata is a brand specializing in bathroom cleaning products.

They focus on delivering effective solutions to maintain cleanliness and hygiene in bathroom spaces. Before our intervention, Vaata's website had poor design and branding, making it look untrustworthy.

The hero section lacked quality images and clear CTAs or USP highlights. It was hard for customers to find product categories, relevant products, and detailed product information. The product pages' unappealing UX resulted in a low AOV of ₹169.

Strategies & Transformations Implemented

We revamped the website to improve user experience and visual appeal.

Specific strategies included:

  • Website Redesign: Updated the hero section with high-quality images and clear CTAs.
  • Discount Offers: Implemented discount strategies to encourage larger purchases.
  • Product Recommendations:Integrated relevant product recommendations to increase customer interest and potential purchase size.

The Results

Increased the AOV from
₹169 to ₹495
Increase within 90 Days.
193%

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